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Update

Remember how, way back in July, I told you about the upcoming launch of a WSU-bred apple 22 years in the making—but that, really, the post was less about the apple itself than it was an excuse for me to take a dig at marketing hyperbole?

Well, last weekend, I had the opportunity to actually taste one. And I’ll just say this about that: While I take a pretty dim view of our ability to perfect anything on this Earth, the Cosmic Crisp™ is quite possibly mankind’s crowning achievement.

Hyperbole, schmyperbole. I paid $10 for four apples, and I’ll do it again.



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