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A Look Back

Excerpted from an article by William A. Fetter entitled “Computer Graphics at Boeing,” Print magazine, November/December 1966:

“My conviction about the possible change in some creative processes brought about by the computer is that speculation in this matter is valuable so long as it is coupled with a conscious effort to shape the technology toward meeting basic human goals—including human creativity. I feel it is not completely a question of what the computer will do to us, but a determination of what we will best have the computer do for us.”

This entire issue of Print (still a relevant design publication today) was dedicated to “The Designer and the Computer.” Here’s the opening line from the editors: “What will the effect of the new computer technology be on graphic design? On the designer himself? On the total design environment?”



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