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Ahhh…Clarity

Starbucks coffee? Meh. At its worst, it tastes like burnt toast; at its best, it tastes like mostly burnt toast. Either way, it’s still better than Dutch Brothers. Call me ambivalent, then.

As for the company’s rather pretentious naming system—what with its “venti” this and “con panna” that—come on. We’re not in Italy. Know how I can tell? The coffee tastes like toast.

In response, British department store Debenhams, diplomatically citing “cappuccino confusion,” has launched a “plain English” menu at its Oxford Street location in London.

“We’re trialling a redesign of our coffee menu in Oxford Street,” said John Baker, director of food services at Debenhams, “so shoppers spend less time playing coffee Cluedo and more time enjoying their favourite drink.”

Hear, hear.



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