Helvetica has always had a sense of purpose. While it’s one of several great fonts at every designer’s disposal, it is—by far—the most famous. And it didn’t achieve this status simply by lookin’ good (although the documentary certainly didn’t hurt). Helvetica is educated. Hardworking. Likable. And for nearly 60 years now, its success has depended on keeping an open mind and never being afraid to appear on anything, anywhere, at any time. In short, it’s never met a design it couldn’t help. In this regard, Helvetica is a very charitable font.
That’s why we formed Helveticahaus—to showcase a typeface that’s willing to give itself over to a higher calling. And with your support, this haus will give aspiring designers an opportunity to continue to use Helvetica in new and exciting ways.
