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the design life

Rogue postcards from Ireland

When you visit a place, what makes you look? Put your snapshots side by side and patterns emerge, revealing where you were and what you felt.

Et tu, Ampersand?

Love it or hate it, the ampersand has its own holiday, & we are celebrating.

Right Place. Right Time.

Stumbling on a master designer 5,000 miles from home.

Unconventional space. Unconventional signage.

Our hats are off to an ingenious communication tactic inside a repurposed wartime relic.

Do you know where your apostrophe is?

On International Apostrophe Day, we celebrate our favorite punctuation offender.

Remembering another prominent designer

In June we lost Dorothy Trogdon, a trailblazing force and standout contributor to Spokane’s mid-century modern bona fides.

How to use a long dash like a human

AI loves the em dash, and we’re good with that – thanks to our rogue use of its cuter little brother.

The 2025 ADDYs Were Kinda Punk (Both Times)

A sweet twofer toasting the best of Spokane’s creative advertising.

A 500-Pound Design Mistake

They say the camera adds 10 pounds, but in this case, it’s more. A lot more. In September, the Florida + more

Our Intern is No Oxymoron

“You can be cautious or you can be creative, but there’s no such thing as a cautious creative.”
– George Lois

One of the Best

The year was 1982. It was the first (and only) time I worked for an advertising agency. And it taught me the value of designing with purpose.

Sweet Memes are Made of These

We’ve all seen them. Design mistakes so embarrassing that they make us laugh. And they’re everywhere.

How to Make an Editor Swear

Typically, I don’t use salty language. So, if you hear an expletive while I’m editing, it’s because of one thing. And it’s the bane of my copywriting existence.

Seeing the World a Little Differently

My son has a love-hate relationship with puzzles. He loves fitting the pieces together, but he hates that he can’t see their colors.

Warning: Don’t Try This at Home

Some things are better left to the professionals. Like choosing the right font for, well, just about anything.

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