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Editing More is Less

HMC_video_blog

One of my favorite things to do is sit in an editing suite. It must have something to do with knowing that much of the heavy lifting—budgeting, planning, scripting, scouting, shooting, pre-editing—is already in the can. Editing, then, is all about squeezing everything you can out of both the footage and the audio in order to tell the best possible story.

The thrill of experiencing the creative really coming together is another reason I enjoy the final leg of the process. It’s rewarding to collaborate with uniquely talented people, whether it’s writers, producers, cinematographers, drone operators, composers, motion designers, and, of course, the editor. In the case of Metals Fab’s recent video, that would be Adam Harum (shown) from ILF Media. And since editing often involves removing the extraneous, I’ll simply leave it at…thanks, Adam. 



02.02.2016, 6:31pm
by Ward Merkeley


CK,

I always enjoy getting news from Helveticka

Best wishes. If you have a free moment I would like to take you out to lunch.

Ward


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